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RingSide Creative

Oak Park, MI 48237

Sara Gouin

Who was your first customer and where did you find them?
Y&R/Team Detroit. They were clients of our previously when we were GTN.

Where did you find your first employee?
Most of our staff stayed with us as we became RingSide Creative. Since then we've hired a lot of new people in new disciplines and usually they come form referrals of clients, employees and colleagues. All of our employees are local talent.

Have you promoted an intern to employee status, and if so how many times have you done it?
All of our 15 current employees were either interns or had temporary assignments to start.

Where have you turned to find capital to grow your company and which institutions have provided it?
Generally, we have used locally based institutional lenders (banks), such as Comerica and Huntington bank.

What are some of the advantages to doing business here?
Many Fortune 500 Companies (that have good marketing budgets) are concentrated within Michigan.

If you could change one thing about this region, what would it be?
How about two things: the business tax structure and the lack of a regional mass transit system to unify the region.

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