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Inside Detroit

1253 Woodward Ave
Detroit, MI 48226

Jeanette Pierce

Who was your first customer and where did you find them?
A group of locals looking to learn more about their own town. We found them at our launch party we held to introduce ourselves to the community.

Where did you find your first employee?
Through a job posting on Facebook and Craigslist.

Have you promoted an intern to employee status, and if so how many times have you done it?

Where have you turned to find capital to grow your company and which institutions have provided it?
Capital (what little there was) originally came from the founders and now we have received a grant from Hudson-Webber Foundation.

What could local leaders do to help attract and retain more entrepreneurial young people to Metro Detroit?
Let us take them on a tour. Seriously, informing people of the region's assets and introducing them to the community members and business owners is a really effective to attract and retain talent.

What do you see in Metro Detroit that other people who live outside the area don't?
The amazing people that live here, that you can't really understand by reading about Detroit. You have to meet them.

Name an idea, policy or mindset from elsewhere that you would like to see this region adopt?
About 10 years ago, all the stakeholders (city, suburb, private, public, nonprofit, community leaders, etc.) in the Grand Rapids area sat down and agreed that a vibrant center city was key to having a successful region. Then they made a decision to work together and focus on the redevelopment of downtown Grand Rapids. I would love to see stakeholders in Metro Detroit come together in that way as well.

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