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Bruce Richardson

What educational, entrepreneurial or business development programs, if any, have you taken advantage of?
We have participated in entrepreneurial events at Ann Arbor SPARK and ACE.

Who was your first customer and where did you find them?
Our first major client was Ford Motor Company, who came to us through a referral.

Where did you find your first employee?
Logic's CEO found his first three employees through friends—a part-time secretary was the wife of his wife's friend, a part-time technical employee was a student at the University of Michigan and the son of a former babysitter, and a full-time technical staff was an employee at the CEO's restaurant (no longer owned).

Have you promoted an intern to employee status, and if so how many times have you done it?
Yes, several times. We are always on the lookout for good people, especially from our local universities. They are a hotbed of talent, and hiring student interns can be an excellent way of securing those people for our company on a long-term basis.

Where have you turned to find capital to grow your company and which institutions have provided it?
Mostly private funding and banks.

It's often said that Metro Detroit and Michigan need to reinvent their economies to be competitive. Are we making those changes, and if so are we making enough of them or doing it fast enough?
No, we are not moving fast enough. Every state is making changes, so we need to make even faster changes focusing on what Michigan has done well.

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