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Prime Studios focuses on mobile, web apps; looks for first hire

Prime Studios is now just Prime, a reflection of the start-up's efforts to refocus on mobile and Internet applications.

The downtown Northville-based firm got its start three years ago when a couple of 20-somethings (Kettering University graduates Matt Gaidica and Brad Birdsall) wanted to open an all-purpose creative studio that did everything from software applications to digital media work. After doing a plethora of apps for smart phones and websites, the partners knew they were onto something.

"We want to get into a heavy niche and focus on that," Gaidica says. "These are the things we're really into and good at."

Prime has watched the demand for its services jump in the last year, as it created apps for Adrian College and a mobile website for Kettering University. The studio has taken on more custom work since then and is getting ready to add its first employee.

"We have always had room for 1-2 more people," Gaidica says. "We just need to find the right person."

Source: Matt Gaidica, co-owner of Prime
Writer: Jon Zemke
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  • Prime
    133 W Main St
    #140
    Northville, MI 48167 Website
    Prime, formerly Prime Studios, is a start-up that builds mobile applications and mobile websites for the likes of Kettering University and Adrain College. It's based in downtown Northville.