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Littlite aims for South America for international expansion

Littlite is know for its small, adjustable lights that are used for everything from sound mixers at concerts to first responders in emergencies. Though its products are small, the Hamburg Township-based company is working to significantly grow its footprint this year.

Littlite offers more than 300 types of task lamps that can be used for permanent mounting or temporary purposes. They have long, adjustable arms and small lights that offer bright illumination for specific spaces.

"It started with a console light," says Rhonda Fackert, general manager of Littlite. "That is what it is at its core."

The company's core business has been in the entertainment industry, such as people handling music equipment at concerts and needing small but strong lights to work. Littilite has since expanded its clientele to include public safety workers and healthcare facilities. Its products have become ubiquitous across North America.

The 19-person firm makes the products in America but is now looking to expand its sales abroad. The company recently went on a trade mission to Chile and Colombia with Automation Alley to help facilitate business connections abroad.

"We're trying to get into South America," Fackert says.

Littilite has grown steadily since the recession, notching a few percentage points of revenue growth here and there. Fackert is aiming for 5 percent growth this year as she and her team work to export more of its products.

Source: Rhonda Fackert, general manager of Littlite
Writer: Jon Zemke
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