Jimmy Kicks, a boutique shoe company based in
, plans to begin shipping its first run of shoes this week.
nearly 1-year-old company makes unique sneakers for people who collect
head-turning, often custom-made, shoes. They're commonly known as sneakerheads
. These are the people who can describe the original Air Jordan
from memory and will drop four figures or more for the right pair of sneakers. James Smith Moore
plans to begin capturing part of this growing market with his new company, Jimmy Kicks
"It's for the person who wants to limited edition shoes," Moore says. "It's for the person who wants to feel exclusive."
Kicks will produce 250-500 shoes per style with a number for each
sneaker. Moore, a 21-year-old Rosedale Park resident and Bizdom U
graduate, hopes to expand his product offering to custom-made hoodies,
hats and book bags. That should allow Moore to grow Jimmy Kicks' staff
of four employees and two independent contractors to 10 people by this
summer when the company begins to handle more product.
Source: James Smith Moore, CEO of Jimmy Kicks
Writer: Jon Zemke