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Grooming company to return to Detroit, open barbershop in Corktown

Detroit Grooming Co. is returning to its namesake city. The company, which outgrew a small production space on Fort Street in Detroit, had since established itself in Ferndale, with both a larger production facility and, most recently, a Woodward Avenue barbershop.

At a private event for friends and family, the team behind Detroit Grooming Co. announced that they would be opening a second barbershop, this one on Michigan Avenue in Detroit's Corktown neighborhood. The owners hope for a late 2016 or early 2017 opening in 2000 Michigan Ave., a building currently undergoing extensive renovations.

Detroit Grooming Co. co-owner and CEO Michael Haddad says a return to Detroit is important for the company. While it's a great business opportunity to open a new barbershop in development-crazed Corktown, Haddad says it's also a goal to re-establish a presence in the city for which it takes its name.

Haddad started the company in 2013, developing his own blend of beard oil. When Detroit Grooming Co. launched, it had four products; today, it has over 200 personal care and beauty products. Though the company started in the beard oil business, it has since expanded to products for both men and women, from mustache wax to hand soap, hair pomade to combs and brushes.
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