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Ann Arbor-based 3.7 Designs absorbs Meadow Fete

Ann Arbor-based 3.7 Designs recently acquired another firm but not in the way these sorts of transaction usually happen.

The 9-year-old website development firm absorbed Meadow Fete last September after 3.7 Designs founder, Ross Johnson, married Meadow Fete’s founder, Lyndsay Johnson. The newly combined firms are now working under the 3.7 Designs banner in downtown Ann Arbor.

The company now employs three people, a couple of independent contractors and the occasional intern. The firm is also looking to hire two developers to handle the front-end and back-end of web development so the Johnsons can handle more managerial tasks.

"We're doing a lot of the work these days," Ross Johnson says. "We want to work on the product side of the company."

3.7 Designs started out building websites and evolved to offering marketing and upkeep services for its websites. Recently it has moved to building out software for things like training modules. The firm is looking to move away from the marketing aspect of the business and more toward the software creation.

The firm has two software projects in the works for 2014. The first is a project management tool that helps users track the progress of a project. The Johnsons are keeping the second one under wraps.

Source: Ross Johnson, web strategist of 3.7 Designs
Writer: Jon Zemke
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  • 3.7 Designs
    306 South Main
    Suite LLA
    Ann Arbor, MI 48104 Website
    3.7 DESIGNS is a strategic creative company based out of Ann Arbor, Michigan. We believe that the strategy of your marketing is just as important as the right look and feel.