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3.7 Designs aims to hire 2-3 as it releases new products

3.7 Designs has traditionally made its money through hourly billing for its software and website work. These days the Ann Arbor-based firm is moving toward creating more training products and other software programs that provide more reliable revenue streams.

"Our focus now is how do we create a product we can maximize our time," says Ross Johnson, CEO of 3.7 Designs. He adds that these sorts of training products and software programs come with steady customer bases that should allow for more growth.

3.7 Designs currently employs four people, including an intern. That team is currently working to develop and release three products over the next year and improve three of its existing products in the same period. Johnson hopes to add another 2-3 people with that new work.

"We're focusing on developing something with a steady customer base," Johnson says.

Source: Ross Johnson, CEO of 3.7 Designs
Writer: Jon Zemke
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  • 3.7 Designs
    306 South Main
    Suite LLA
    Ann Arbor, MI 48104 Website
    3.7 DESIGNS is a strategic creative company based out of Ann Arbor, Michigan. We believe that the strategy of your marketing is just as important as the right look and feel.